By: Yulia Petrina (Bugle Team)
“Tell me who your friends are and I will tell you who you are”. Who hasn’t heard that one, right? And it’s probably true, as you don’t really need experimental psychology to prove your friends influence you, and vice versa (but if you do need convincing, Wallace and Tice’s (2012) review can help).
What is more interesting – and less obvious – is that, apparently, you can also say, “Tell me who your friends are and I will tell you what your goals are”. Research shows that we often pursue goals that people who matter have for us, and just being primed with these people’s names activates these goals (Shah, 2003b).