Bigger Better Bedford


February 2016

Who Wants What: How Those Close to Us Affect Our Goals


By: Yulia Petrina (Bugle Team)

“Tell me who your friends are and I will tell you who you are”. Who hasn’t heard that one, right? And it’s probably true, as you don’t really need experimental psychology to prove your friends influence you, and vice versa (but if you do need convincing, Wallace and Tice’s (2012) review can help).

What is more interesting – and less obvious – is that, apparently, you can also say, “Tell me who your friends are and I will tell you what your goals are”. Research shows that we often pursue goals that people who matter have for us, and just being primed with these people’s names activates these goals (Shah, 2003b).

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Keep Calm and Don’t Cloud Your Hue: Psycho-Pass Review


By Jessica Pu (Bugle Team)

We can all agree that the one thing that is exclusively known to yourself is your mental activity. Now imagine that the government has created a system to measure it. People are matched to occupations and spouses based on intelligence and personality. Scanners are installed all over the country to detect any latent criminals and force them into mental wards. What used to be a person’s mind is now defined as a psycho-pass, measured using concrete numbers, ranging from the clear teal hue below 60 to the clouded black over 300. What do you do?

Keep calm and don’t cloud your hue.

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Laughter: What’s the Point?

'Love the self-deprecating humor. It's refreshing to laugh at you to your face instead of behind your back.'
‘Love the self-deprecating humor. It’s refreshing to laugh at you to your face instead of behind your back.’

By Helice Stratton (Bugle Team)

According to the 2011 film The Muppets, laughter is the third greatest gift ever (after children and ice cream). But where does laughter come from? Actually, this question isn’t quite right. Although laughter is the stereotypical response to humour, it’s estimated that we smile around five times more often than we laugh at humorous stimuli. In fact, laughter is arguably not even a universal response. In some African cultures it appears to be more a reaction to embarrassment or bewilderment. But, no matter how we react, it’s clear that there is some underlying cognitive process that is stimulated by hearing or seeing something funny.

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Creepy Faces: The Uncanny Valley




I’m not sure about you, but when I used to watch my brother play Grand Theft Auto, the character faces always looked creepy to me. I’m aware that they’re not meant to look beautiful like Final Fantasy characters, but in terms of realism the character faces lacked-something…was it the lifeless eyes or the strange movements of the mouth? Perhaps a more relatable example is looking at those advanced Japanese robots that are meant to look like a young lady, or the poorly done Tyra Banks wax model at Madame Tussaud’s. What is it that makes looking at these imitations of humans so uncomfortable?

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